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What Younger Travelers Expect From Souvenir Retail

What Younger Travelers Expect From Souvenir Retail

Key Takeaways: Gen Z and millennials make up half of U.S. holiday travelers, driving demand for social-first, sustainable and namedrop souvenir products. Short-form video shapes purchase decisions; photogenic, locally tied products that invite in-store tagging see...
Why Food Tourism Is a Big Opportunity for Retailers

Why Food Tourism Is a Big Opportunity for Retailers

Key Takeaways: Food tourism is a growing retail opportunity: travelers plan trips around local food experiences, making region-specific products and namedrop souvenirs high-converting items for gift and souvenir retailers. The strongest food tourism strategies combine...