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Key Takeaways: Fall luxury travel bookings are up 30% YOY; shoulder-season demand now rivals summer peaks. Affluent travelers spending $2,000-plus...
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Alyssa Spagna
Alyssa Spagna's Recent Articles
The Glamping Boom Is Changing Travel Retail
Key Takeaways: The U.S. glamping market is projected to reach $1.43 billion by 2031, a direct opportunity for travel, souvenir and gift retailers....
As Wine Travel Shifts, Retail Must Adapt
Key Takeaways: U.S. wine tourism is shifting toward casual, drop-in experiences, with 16% of wineries cutting tasting fees in 2025. Retailers near...
How Social Media Is Shaping Where People Travel and What They Buy
Key Takeaways: Social media influences travel decisions and in-destination purchases across all age groups; Millennials and Gen Z prioritize...
Travelers Are Paying More Attention to River Towns — A Growing Opportunity for Tourism Retail
Key Takeaways: U.S. river towns are gaining traction as domestic travel destinations, driven by slow travel, road trips and demand for authentic,...
What Travel Booking Behavior Means for Tourism Retail
Key Takeaways: Price sensitivity, convenience and social proof drive U.S. travel booking decisions and should shape tourism retail strategy. Social...
Why Food Tourism Is a Big Opportunity for Retailers
Key Takeaways: Food tourism is a growing retail opportunity: travelers plan trips around local food experiences, making region-specific products and...
How to Make Travel-Exclusive Products Sell
Key Takeaways: Travel-exclusive products (TREX) sell when they're easy to find, easy to understand and placed where the right shoppers can actually...
How Retailers Can Win the City-to-Sea Travel Trend
Key Takeaways: City-to-sea travel is growing fast: 63% of travelers add an extra destination before heading home, creating dual merchandising...
How Practical Products Can Drive More Sales in Gift Shops
Key Takeaways: Souvenir and gift shop retailers can boost average transaction value by stocking travel essentials like power banks, charging cables...