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Key Takeaways: Summer marketing strategy works best when tied to real local moments, seasonal patterns and visitor behavior rather than generic...
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Alyssa Spagna
Alyssa Spagna's Recent Articles
What Rising Domestic Travel Means for Tourism Retail
Key Takeaways: Domestic travel is sustaining U.S. hotel occupancy and tourism retail foot traffic as international arrivals lag in 2025–2026....
How Travelers Shop When the Trip Is Built Around an Experience
Key Takeaways: Experience-first travel drives purchase decisions: more than half of U.S. travelers attend a ticketed event on trips, with over a...
Hawaii’s Visitor Mix Is Changing. Here’s Why It Matters
Key Takeaways: Hawaii visitor spending rose 4.8% to $1.77 billion in April despite a 0.5% dip in arrivals, as average daily spend jumped 14.1% to...
Chicago Airport Gift Shops Have Better Souvenirs Than You Think
Key Takeaways: Chicago airport gift shops at O'Hare and Midway offer curated, locally made souvenirs and destination-branded products that model...
Longer Stays, Smarter Spending: What’s Happening at the Jersey Shore
Key Takeaways: Jersey Shore tourism is rebounding, with Atlantic City and Cape May reporting longer overnight stays and higher visitor spending...
Travel Is a Powerful Trigger for Retail Spending
Key Takeaways: U.S. travelers spend an average of $670 per trip on non-travel purchases, making travel a high-intent retail signal across apparel,...
How Souvenir Retailers Can Meet Gen Z Expectations
Key Takeaways: Gen Z travelers prefer sustainable, locally made souvenirs over mass-produced novelties, prioritizing authentic keepsakes with clear...
Marriott Design Shop Expands Hospitality Retail Into Home
Key Takeaways: Marriott Bonvoy Boutiques launched Design Shop, a hotel-inspired home decor and furniture retail concept featuring collections from W...
City Spotlight: Why Denver’s Tourism Numbers Matter for Souvenir Retailers
Key Takeaways: Denver welcomed a record 37.6 million visitors in 2025, generating $10.5 billion in visitor spending — a strong signal for...