Key Takeaways: Hobby-led travel is a 2027 retail opportunity: 68% of travelers plan hobby-focused trips around photography, birding, crafting,...
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Alyssa Spagna
Alyssa Spagna's Recent Articles
How Travel Retailers Can Prepare for the 2028 Olympics
Key Takeaways: 2028 Olympics travel retail: local destination retailers face weeks of sustained demand, not a single spike. Stock items that travel...
What Portland International Airport’s Landside Retail Model Gets Right
Key Takeaways: PDX's landside retail generates $127M annually through locally curated, pre-security shops open to all visitors. The pre-security...
Hotel Gift Cards Are Becoming Experience-Driven
Key Takeaways: Hotels are shifting from open-value gift cards to curated, bookable experiences, such as spa days, dining packages, and overnight...
How TikTok Is Shaping Spooky Season Travel Demand
Key Takeaways: One in three TikTok users have booked travel after watching a video, with spooky-season destinations peaking in discovery-to-booking...
Experience Gift Boxes Give Travel Retail a Low-Inventory Win
Key Takeaways: Experience gift boxes are a low-inventory, high-margin product category for souvenir, resort and destination retailers. Brands like...
How Pigeon Forge Turned Discounts Into Destination Engagement
Key Takeaways: Pigeon Forge's free Passport to Savings offers 90+ mobile discounts across retail, dining, lodging and attractions, no app required....
Airport Retail Has a Discovery Problem — and a Conversion Gap
Key Takeaways: Airport retail conversion gap: 68% of travelers are influenced by AI or social media before trips, yet 64% leave stores without...
The Rise of Edible Souvenirs
Key Takeaways: Edible souvenirs are a growing travel retail category; shelf-stable regional foods travel easily and sell well. U.S. Customs requires...
How Theme Park Retail Becomes Part of the Guest Experience
Key Takeaways: Theme park retail drives per-cap spending when merchandise aligns with immersive land storytelling and emotional guest moments....











