Your store is closed. You’ve probably lost 80-90% of your regular sales because of it. If you’re like most small to medium-sized businesses, you may only have about a month’s worth of operating expenses on hand. And since Safer-At-Home orders have been in place for at...
With the upcoming International Gift Exposition in the Smokies just around the corner, there is a lot to look forward to! From a Conservation Commerce tour to a variety of networking events to countless vendors to explore, retailers looking to strengthen their sales...
The business of retail is dynamic, with consumers leading the way when it comes to where they buy, what they buy and even why they buy. Keeping this in mind, merchants are increasingly incorporating environmentally and socially responsible inventory to cater to the...
From identifying the right inventory to creating engaging merchandising displays to offering customer experiences that are memorable, there is a lot that helps to separate one gift shop from another. It’s these details, however, that can make or break a business and...
Souvenir store visits seem to be a quick moment in time, but they add to customers’ destination experience make sure this experience lasts. Therefore, there’s a unique opportunity to make some strategic choices that increase souvenir store sales – and it...
The Millennial generation — people whose birth years range from the early 1980s to the early 2000s — are a part of the population that retailers simply can’t ignore. There are 80 million millennials in America alone that bring with them $200 billion in...
As a retailer, you know that consumers are more tech-savvy than ever before. It’s also no secret that e-commerce is booming – to the tune of more than $2.3 trillion. However, this doesn’t mean the end of brick-and-mortar stores. In fact, they’re actually thriving. In...
Consumer experiences are influenced in a variety of ways, including through technology. And just as technology influences consumers, it can also help merchants. The reality is, a customer’s journey to buy is influenced from a variety of touchpoints – including...
Whether traveling for work or play – or even both – there are a variety of ways to help capture customer attention for those on-the-go. Among them include the three tips below to help support traveling customers. Tip #1: Offer Customers Personalization Who doesn’t...
Summer time is a welcomed time for consumers and retailers alike. After all, days are longer and leisure strolls in and out of stores are a great way for customers to pass time. For tourist-based retailers in particular, this time of year often brings increased foot...
