by Alyssa Spagna | Jun 22, 2026 | News
Key Takeaways: Wellness tourism is on track to surpass $1.4 trillion globally by 2027, making wellness travelers a high-intent, mainstream shopper segment for gift, souvenir and resort retailers. Wellness travelers buy outcomes, not objects. Merchandise grouped by...
by Alyssa Spagna | Jun 12, 2026 | News
Key Takeaways: Summer marketing strategy works best when tied to real local moments, seasonal patterns and visitor behavior rather than generic themes or broad seasonal campaigns. Local search optimization, geotargeted social content and calendar-led promotions drive...
by Alyssa Spagna | Jun 9, 2026 | News
Key Takeaways: Domestic travel is sustaining U.S. hotel occupancy and tourism retail foot traffic as international arrivals lag in 2025–2026. Short-stay, drive-market travelers — families, friend groups, multigenerational trips — are the dominant customer type; they...
by Alyssa Spagna | Jun 8, 2026 | News
Key Takeaways: Experience-first travel drives purchase decisions: more than half of U.S. travelers attend a ticketed event on trips, with over a third citing it as the primary reason for the visit. Gen Z and Millennial travelers stay longer, spend more, and seek...
by Alyssa Spagna | Jun 8, 2026 | News
Key Takeaways: Hawaii visitor spending rose 4.8% to $1.77 billion in April despite a 0.5% dip in arrivals, as average daily spend jumped 14.1% to $278 per person. Fewer, higher-spending travelers are driving Hawaii’s tourism revenue growth, shifting the focus...
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