by Alyssa Spagna | Jun 12, 2026 | News
Key Takeaways: Summer marketing strategy works best when tied to real local moments, seasonal patterns and visitor behavior rather than generic themes or broad seasonal campaigns. Local search optimization, geotargeted social content and calendar-led promotions drive...
by Alyssa Spagna | Jun 9, 2026 | News
Key Takeaways: Domestic travel is sustaining U.S. hotel occupancy and tourism retail foot traffic as international arrivals lag in 2025–2026. Short-stay, drive-market travelers — families, friend groups, multigenerational trips — are the dominant customer type; they...
by Alyssa Spagna | Jun 8, 2026 | News
Key Takeaways: Experience-first travel drives purchase decisions: more than half of U.S. travelers attend a ticketed event on trips, with over a third citing it as the primary reason for the visit. Gen Z and Millennial travelers stay longer, spend more, and seek...
by Alyssa Spagna | Jun 8, 2026 | News
Key Takeaways: Hawaii visitor spending rose 4.8% to $1.77 billion in April despite a 0.5% dip in arrivals, as average daily spend jumped 14.1% to $278 per person. Fewer, higher-spending travelers are driving Hawaii’s tourism revenue growth, shifting the focus...
by Alyssa Spagna | Jun 3, 2026 | News
Key Takeaways: Gen Z travelers prefer sustainable, locally made souvenirs over mass-produced novelties, prioritizing authentic keepsakes with clear origin and material stories. Practical, compact items, such as artisan soaps, enamel pins, and regional food products,...
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