by Alyssa Spagna | Aug 3, 2026 | News
Key Takeaways: Travel-exclusive products (TREX) sell when they’re easy to find, easy to understand and placed where the right shoppers can actually see them. Shelf basics matter more than most brands admit: good facings, smart placement and clear signage are...
by Alyssa Spagna | Jul 13, 2026 | News
Key Takeaways: Counterfeit America 250 merchandise flooded online marketplaces ahead of July 4, with fake “Made in USA” patriotic souvenirs from unverified sellers. The FTC’s “all or virtually all” standard governs Made in USA claims;...
by Alyssa Spagna | Jun 12, 2026 | News
Key Takeaways: Summer marketing strategy works best when tied to real local moments, seasonal patterns and visitor behavior rather than generic themes or broad seasonal campaigns. Local search optimization, geotargeted social content and calendar-led promotions drive...
by Macala Rose | Aug 21, 2025 | News
A comprehensive look at five ways museums, zoos, aquariums, cultural, attractions, and national parks can generate new revenue in 2025. The U.S. economy has been in a state of flux, museums, zoos, and cultural attractions are once again looking for ways to create new...
by Macala Rose | May 30, 2024 | News
Large or small, Google’s products for retailers are extremely important for building awareness of your business, developing your customer base, and driving in-store and online sales. Let’s start with some fast statistics and insights that I’ve learned over the last...
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