Welcome to our latest newsletter! We're continuing with our new format, and we’d love to hear your thoughts. Here's a round-up of what's trending in...
Author Profile
Macala Rose
Macala Rose's Recent Articles
October Newsletter: What’s Hot in Tourism Retail
Welcome to the October newsletter. We’re trying something new. Our next few issues feature a new format. Let us know what you think of it. Top...
Why Wellness Tourism is the Next Big Thing in U.S. Travel
Wellness tourism is taking the U.S. travel industry by storm, reshaping how Americans approach vacations and self-care. This growing trend combines...
US Tourism Trends 2025: What Consumers Want and Expect
As we move into 2025, as a travel and tourism business, you might be wondering what the US tourism landscape will look like in 2025. As a seasoned...
IGES September 2024 Newsletter
Welcome to our latest newsletter. In this edition, we explore decline in theme park attendance, consumers’ growing love of the outdoors, and...
IGES August Newsletter
Welcome to our latest newsletter. In this edition, we explore the reopening of New England's longest rail trail, delve into the allure of the...
IGES July Newsletter
Welcome to our latest newsletter, where we delve into summer travel trends. From budget travel to nostalgia trips to outdoor escapades, there's a...
IGES June Newsletter
Welcome to our latest newsletter, where we delve into summer travel trends. We’re also looking at the ever landscape of zoo, aquarium, and theme...
Using Google to Market Your Business Locally
Large or small, Google’s products for retailers are extremely important for building awareness of your business, developing your customer base, and...
Retail Merchandising Magic: Transforming Visitors into Customers at Zoos, Theme Parks, and Tourist Attractions
As a zoo, theme park, or tourist attraction, retail merchandising plays a crucial role in creating memorable experiences for your visitors. More...